Monday, December 5, 2011

Choosing Partner Programs: How Many? Which Ones?

"...How many calls a week do you receive soliciting your firm to join a new partner program — three, five, 15? With so many vendors in the IT community, it’s inevitable you will receive numerous partnership offers. And with start-ups popping up like daisies, the volume of invitations can be overwhelming. But there are benefits to partnering up, as long as you make your commitments wisely..."